Once you have installed Google Analytics 4, you can begin tracking events. To get started, visit the chapter 2.6, ‘All properties’ in the Google Analytics guide. From here, you can add custom properties to track everything from site visits to sales. Once you have your properties setup, your account will automatically track events. If you have any questions, you can always contact support. Alternatively, you can check out the FAQ section.
Category Archives: Marketing Analytics
Marking Analytics -The importance of data collection and aggregation is immense. Personal information is accessible via smartphones, while cookies and text files allow companies to gather customer data and break it down to individual levels